Why Content Calendars Are Important in Your Social Media Strategy

Social media content

Social media is called the gateway to an ever-increasing global market. Small businesses which were previously secluded and unevolved are now marking their territory through their effective use of the World Wide Web.

Strategizing your goals and capturing an efficient method to note events and promotions on an annual basis helps increase the content’s social presence in the market. Content calendars help people (the buying community) make necessary arrangements by the business’s plan.

Planning is vital

Developing content calendars makes

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Why Facebook Holds the Key to Successfully Expanding One’s Brand Online


For several years, Facebook has been the go-to website for people around the world to connect with their families and friends, but while social interaction remains the main selling point for Facebook, it is also used by businesses and even individuals to effectively promote their brands. This article exclusively confronts the concept of using Facebook to expand one’s brand online.


According to Alexa.com, Facebook is the third most visited website in the world, so this alone goes to show

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Your Personal Branding Checklist

Your brand is what differentiates you from hundreds of other entrepreneurs. It is your competitive advantage over them. Once you have established your brand, you just need to wait for the green paper to roll in. Here is your personal branding checklist!

Have a Clear Purpose

You need to know your purpose m you need to know what you want. What is it? What is it that makes your brand different from the rest? Why would people buy it? What

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