Online Reputation Management – Why Does It Matter in UAE

Reputation matters! It does to everyone, whether it’s a well-established brand, like Coke, or a new brand in the market. Consumers in UAE want to be associated with brands that have a reputation, one that is reliable and trustworthy. For this very reason, online reputation management has become a need for companies in the UAE. Read on to find out more!

What Does Online Reputation Management Mean?

Online reputation management (ORM), simply put, is the all about creating and then

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How Artificial Intelligence is Changing Content Marketing in Today’s World

Artificial Intelligence (AL) is also commonly known as machine intelligence. To put it in simple words, it is intelligence demonstrated by machines. Artificial intelligence is not only changing the way we live, but it is also affecting our business. It is undoubtedly becoming a game changer in content marketing. It is evident that soon machines will be taking on the majority of important roles in business.

According to IDC, 100% of IoTefforts and 40% of all digital transformation initiatives in

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How to Spot a Writer Who WON’T Kill Your Content

Content writers can be saviors or harbingers. Like messiahs, they can rescue the subject matter. If not, then like destructors, they can leave content indecipherable. Their competence embellishes their work, and their lack of commitment or understanding of their content destructs the content. Some traits of good content writers include a strong work ethic, and the ability to engage with the given content.

Lets find out how to spot a writer who won’t kill your content!

Avoiding the Grammar

Grammar

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Social Media Marketing – Pick the Best Social Media Channels for Your Startup

Are you planning to promote your business online? But do you know which online platform to choose for your social media marketing? Social media marketing is a type of online marketing that involves creating and sharing text, images, and videos on social media platforms with the objective of achieving the marketing goals of businesses. It’s a way for a business to reach their target audience.

Platforms like Facebook, Pinterest, Twitter, and Instagram are used more commonly for social media marketing.

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